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PPC TOPICS

Search Marketing

Argus Interactive Agency
217 N. Main Street, #200
Santa Ana, CA 92701
714.881.2300

 

 

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PPC/SEM STRATEGIC PLANNING

Argus Search Marketing guides you through strategy sessions to develop a custom PPC advertising roadmap based on your business model, marketing goals, and metrics for success. We strive to establish a deep understanding of your business objectives, organization, products and marginal profitability, customers, successes and challenges, as well as an analysis of your industry trends, competitors and their products. Your answers to our exhaustive list of questions will help us lay the foundation for a winning strategy.

We perform an extensive PPC opportunity assessment to define your market's search landscape and identify areas of probable success. We look at a number of search-centric factors relating to your products, markets, customers and competitors, and perform an extensive audit of your website with a particular focus on search-friendly architecture, landing pages and ad copy.

We work with you to establish budgets, conversion definitions, and return on investment (ROI) tracking solution that is right for you and lay out a detailed campaign plan that will generate results.

Please contact us to discover how Argus Search Marketing can improve business performance and make the search engines talk about you over the other guys.

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